Embassy Theatre’s 100th
Content Creation
Celebrating 100 Years of Wellington’s Embassy Theatre
Originally opening in 1924, as the De Luxe, the Embassy Theatre has been a key part of the screen arts industry in Wellington.
We were tasked with showcasing its history, NZ film and filmmakers over the last century, with a little taste of the future
Primarily we used Cinema 4D to create the work, incorporating historic elements of the building, such as posters of films that were shown or replicating the various signage the building had over the decades. For the “Future” scene (below) we generated some holograms using stream diffusion running inside touch designer. These holograms depicted potential experiences of future cinema goers
Some more history of the building here